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Intel’s AI Innovations Transform Olympic Experience at Paris 2024

Intel’s AI technology transformed the Olympic experience at Paris 2024, enhancing fan interaction, broadcast quality, and athlete support. With over 10,500 participants across numerous events, Intel implemented AI solutions for customized content, 8K streaming, and conversational platforms, setting a new standard for sporting events.

As the Official Worldwide AI Platform Partner for the Olympic and Paralympic Games Paris 2024, Intel applied its innovative artificial intelligence technology to enhance the experience of fans, athletes, and organizers alike. With 9.5 million tickets sold and 10,500 athletes participating, the Paris 2024 event featured 32 Olympic sports across over 750 competition sessions. Intel’s AI solutions provided unprecedented experiences that engaged audiences worldwide.

The AI Platform Experience, in collaboration with Samsung, featured an activation that utilized AI and computer vision, effectively guiding participants in discovering their ideal Olympic sport. This initiative attracted over 10,500 attendees, significantly raising awareness of various athletic disciplines, with decathlon and heptathlon emerging as the most recognized sports among participants.

Another key advancement was the implementation of 8K resolution video streaming, marking Paris 2024 as the first Olympics to utilize Intel Xeon processors for low-latency broadcasting. This innovation enabled the encoding and compressing of an extensive 391 hours of video content.

Additionally, the Automatic Highlights Generation feature, powered by Intel’s Geti platform, utilized artificial intelligence to produce over 100,000 customized highlight clips from more than 30 events. This mechanism was pivotal in democratizing access to Olympic footage, with swimming and track and field being the most frequently highlighted sports.

To enhance fan engagement further, Intel established two volumetric video studios at key locations, generating more than 3,000 augmented reality clips for distribution across various platforms. Furthermore, the Athlete365 conversational platform, underpinned by advanced AI technology, allowed athletes to retrieve vital operational information, thereby facilitating their focus on training and performance amidst the bustling competition environment.

Overall, the Paris 2024 Games showcased how Intel’s AI technology could elevate the overall Olympic experience, fostering a more inclusive and interactive atmosphere for participants and spectators, while setting a precedent for future events.

In the context of the Olympic Games, technology plays a crucial role in enhancing the overall experience for athletes, fans, and organizers. As sporting events grow in scale and complexity, leveraging artificial intelligence becomes essential in managing operations, producing content, and improving audience engagement. Intel, as the AI platform partner for Paris 2024, showcased how its technology could streamline workflows and create immersive experiences that resonate with global viewers.

Intel’s contributions to the Olympic and Paralympic Games Paris 2024 illustrate the transformative power of artificial intelligence within the sporting arena. From enhancing broadcast capabilities with 8K streaming to revolutionizing fan engagement through interactive activations, Intel’s innovative technologies significantly enriched the Olympic experience. As such, Paris 2024 stands as a benchmark for how future sports events can effectively integrate advanced technology to foster inclusion and engagement among diverse audiences.

Original Source: it-online.co.za

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